This collaboration is aimed at addressing the growing USD 5.24 billion global weight loss management supplement market. As part of the joint venture, JIVA will manage the design of SugarShield’s branding and packaging, while also developing a user-friendly e-commerce platform to support the supplement’s launch. Jiva is leading all marketing initiatives, including utilizing its proprietary SEO strategies to build the brand’s presence, while Chris Mearns will oversee the product supply.
Net profits from all sales will be shared equally, with a 50/50 split.